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South Shore Adult High School Group
South Shore Regional School Board
Queens Adult High School - Gorham Liverpool
Itch:
low attendance at informational sessions for adult high - low interest in established program
Why we think the problem exists
- Fear
- Distrust
- Embarrassment
- Unaware of program
- Unable to read information (literacy level)
- Time
- Finances
- Funding
- Employment
- Childcare
- Transportation
Question: How can we encourage prospective students to attend informational sessions relating to educational options at the adult high school?
Best Hunches
- Focus Group w/ adult students
- Neutral meeting ground - non-threatening!
- Students as recruiters
- 'For every student you bring in…'
- Advertising methods
- Print Brochure w/graphics focus
- Queens Co Times (web)
- Cable access
- Local Radio
- P. Brochure
- Family resource
- Food Bank
- Com Services Mental Health
- Fire hall
- SS Opportunities
- Church Hall
- Band office
- EI office
- Present to Local Groups
- DVD
- Posters and Brochure
Focus Group Input: The Plan
RECRUITMENT: How to tell potential students that we exist
GET THE WORD OUT
Student Recruiters
Media
- Create Script
- Send out to Cable and CKBW for target date broadcast of April 26
Information Package
- Create Posters for Business Display in Art 12 Class
- Design Graphic Brochure for Posters in colour for April 28th Distribution
Web
- Queens County Times - Target Date: April 26
Community Partners
- Send out Invitations on April 10th to Community Services Central Office, HRSDC Board
Indicators of Success
Letter of interest at open house
Baseline 10 inquiries
- Success 15 inquiries
- 25% increase in September semester enrollment |
